Full page reading notes for each of the links below https://hbr.org/1983/05/th

Admin/ July 14, 2022/ Marketing

Full page reading notes for each of the links below
https://hbr.org/1983/05/the-globalization-of-markets
https://hbr.org/2004/07/marketing-myopia.
single space, block format, justified margins, 10-point font
 APA bibliographic citation of the work as your ‘title’
 Your name, course, section number and date at the upper right
 Use the bold subheadings below to segment your narrative
Content:
• Thesis – identify the central lesson the author is trying to teach
• Central pillars – define and discuss at least three major learning outcomes
• Discussion – reflection on the book’s impact on the future manager

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