Research a PR crisis that happened in the past 5 years so you’re familiar with t

Admin/ July 12, 2022/ Public Relations

Research a PR crisis that happened in the past 5 years so you’re familiar with the organization and the problem. Complete the following:
Provide a brief overview of the incident and any relative links to news articles.
Identify the key publics.
Discuss the organization’s response strategy — how did they respond to each of their key publics?
Discuss your opinion of the case. Did the organization handle the problem effectively? What should they have done differently?

Share this Post