Main Question: Analyse and evaluate Gucci’s marketing environment (i.e., immedia
Main Question: Analyse and evaluate Gucci’s marketing environment (i.e., immediate environment and macro environment). What are the key strengths, weaknesses, opportunities, and threats and implications for Gucci’s future success and viability?
Task: Note, we are not looking for you to summarise the case, rather to analyse it using the Marketing tools, your critical thinking whilst citing evidence in the process to support your claims and position.
Word limit: 600 words (+/- 10% leeway) (exclude in-text citations and end reference list and headings, title page and appendix if the latter is used).
Please note: Use the picture in the attachment as a frame of this work!